Neil Mason，分析咨询总监
Neil joined Foviance as part of an acquisition of Applied Inslights whom he was director and co-founder. With 25 years of in-depth industry experience in marketing analytics and strategy, Neil leads Foviance’s analytical consulting practice. This delivers an enhanced digital marketing analytics capability to both Foviance’s and Applied Insights existing and future clients.
Neil is one of the world’s leading analytics guru’s and he has a big reputation. He holds an MBA from Kingston Business School, a Diploma in Business and Economic Forecasting and currently serves on the Board of Directors of the Web Analytics Association, the global industry body for digital analytics professionals.
Some of the events Neil has either spoken at or run workshops on and written articles for are:
Ad-Tech, Econsultancy, Emetrics, ClickZ, Information Age, Finnish DM association Summit, Retail Bulletin, Internet Markting, Digital Cream, Omniture Summit, ICT Forum event, Web Analytics Wednesday, UPA (Usability Professionals Association) For more info see Events