Welcome to the Foviance Newsletter: June 2010
Welcome to this latest edition of your Foviance newsletter. In this issue we examine how gaming companies can instil confidence and loyalty in their customers, and find out a lot more about them into the bargain. Many of the issues discussed trasfer directly to other sectors and are therefore relevant to us all.
Neil underlines the importance of applying measurable analytics to the customer experience of gamers. Jamie highlights the value of focus groups at a Bingo summit, and provides an update on the latest in mobile gaming trends. Finally Mariana examines the phenomenon of gaming attrition in the wake of this year’s Football World Cup.
If you enjoy this latest newsletter, why not visit our website? You might also enjoy reading and commenting on some of our consultants’ thoughts and opinions on our regularly updated blog page.
I would be very interested to hear from you directly with any feedback and any ideas for topics you would like us to discuss in future issues. Think of it as free consultancy!
Paul Blunden, CEO Foviance
In this issue:
A winning analytics strategy for gaming firms
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