Welcome to the Foviance newsletter February 2010

By Marty Carroll

We’re looking at the global picture in our latest issue – the international customer experience scene.

Paul kicks off proceedings by confirming our intent to expand Foviance into new territory. Find out more about our ambitions for our latest venture – Foviance Asia. You can also read the thoughts of Frank Ma, the man that will be heading-up our exciting new Shanghai office. Staying on the global theme, Amanda Roach provides an insight into the mechanics of international surveys, while Mariana cautions businesses thinking of taking short-cuts on the road to online localisation.

We also regularly update our blog with our consultants’ thoughts and opinions which you may enjoy reading and commenting on.

As always, I’m also very happy to hear from you directly with any feedback.

Marty

In this issue:

Do, or do not. There is no ‘try’

Surveying international opinion

Localisation is required when lost in translation

Introducing the Asian Experience