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Report from the Frontline: Emetrics San Francisco

This post originally appeared on Applied Insights’ blog. Foviance acquired Applied Insights in November 2008, with Neil Mason joining us as Director of Analytical Consulting. As part of this acquisition, we’ve incorporated Applied Insights’ blog into our own.

Last week I went to the Emetrics Marketing Optimisation Summit in San Francisco. You can read about my impressions of the conference over at my column at ClickZ and also watch a series of video blogs over at the Applied Insights channel on YouTube.