Customer Engagement report

In 2009, Foviance’s CEO Paul Blunden contributed to the 4th annual Customer Engagement Report along with industry experts like Jim Sterne. It is possibly the best Customer Engagement report so far produced in association with cScape and is the most influential and comprehensive report available.

Companies are adapting to changing customer behaviours and attitudes and increasing their use of social media and the mobile channel. The 56-page report is based on a survey of more than 1,000 respondents (including digital agencies and client-side digital marketers) carried out in October and November 2009.

A copy of the report is available below including Paul’s multi-channel customer engagement section on page 26: