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Brian MacSweeney from Boolabus on Live Betting

Podcast by Ronan Tighe

Brian MacSweeney joined me on the podcast this week to discuss Live Betting which has really revolutionised sports betting in recent years. Brian founded Boolabus, a product development company specialising in the online betting and gaming sector. Previously he was managing director at Endemol Gaming, where he moved them from the traditional brand licensing model to a product development / distribution model.

In the interview I talked with Brian about the recent developments in live betting and how he felt the area would evolve in the future. We also talked about what innovations in the industry he felt had made the most impact and also the key areas he felt would change the gaming industry in the next couple of years.

  • Episode title: Brian MacSweeney from Boolabus on Live Betting
  • Episode number: 9
  • Series: Innovations in eGaming
  • Duration: 16 minutes

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