Marcus Wareham from Mfuse on Mobile
Podcast by Ronan Tighe
This weekend I caught up with Marcus Wareham, CEO of Mfuse. We talked about the challenges Mfuse face in providing the mobile offering for sportsbook operators such as Ladbrokes, Bet365, and Sportingbet.
We also discussed how the developments in mobile technology, in particular the increased use of the touchscreen, are going to change the betting experience for users.
- Episode title: Marcus Wareham from Mfuse on Mobile
- Episode number: 11
- Series: Innovations in eGaming
- Duration: 16 minutes
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Catriona Campbell from Foviance on Social Gaming
Podcast by Ronan Tighe
Foviance’s founder, Catriona Campbell, recently spoke at a number of gaming conferences including eGaming Review’s Power50 and Bullet Business’s Online Bingo Summit. I caught up with her last week to talk about the main topic of the presentations she gave – Social Gaming. We talked about the challenges operators have in engaging their players both on their own sites and on the web in general.
- Episode Title: Catriona Campbell from Foviance on Social Gaming
- Episode number: 10
- Series: Innovations in eGaming
- Duration: 11 minutes
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Graham Webster on Customer Experience
This is the fourth podcast in our ‘…on Customer Experience’ series of interviews. This interview was with Graham Webster Director, Customer Experience for Telefónica and Marty Carroll.
Graham provides some real insights into an organisation that is putting the customer experience front and centre of its strategy. He discusses how customer experience acts as a growth enabler for Telefónica, the world’s 3rd largest telecommunications company.
- Episode title: Graham Webster on Customer Experience
- Episode number: 4
- Series: on Customer Experience
- Duration: 26 minutes
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Brian MacSweeney from Boolabus on Live Betting
Podcast by Ronan Tighe
Brian MacSweeney joined me on the podcast this week to discuss Live Betting which has really revolutionised sports betting in recent years. Brian founded Boolabus, a product development company specialising in the online betting and gaming sector. Previously he was managing director at Endemol Gaming, where he moved them from the traditional brand licensing model to a product development / distribution model.
In the interview I talked with Brian about the recent developments in live betting and how he felt the area would evolve in the future. We also talked about what innovations in the industry he felt had made the most impact and also the key areas he felt would change the gaming industry in the next couple of years.
- Episode title: Brian MacSweeney from Boolabus on Live Betting
- Episode number: 9
- Series: Innovations in eGaming
- Duration: 16 minutes
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David Lengen on Customer Experience
In the third of our ‘…on Customer Experience’ podcast series, we talked to David Lengen, Head of eBusiness for Citi and Egg.
In the interview he discusses Citi’s approach to customer experience, how they measure and score their efforts internally and, when it’s important to maintain a UK focus vs a global focus.
- Episode title: David Lengen on Customer Experience
- Episode number: 3
- Series: on Customer Experience
- Duration: 25 minutes
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Dave McDowell from FSB Tech on Performance Betting
Podcast by Ronan Tighe
This week I met up with Dave McDowell at his sunny office in Bloomsbury, London. Dave has been setting up companies since 1993 and entered the gaming industry in 2000 when he co-founded GameAccount. He set up FSB Tech in 2007 with Sam Lawrence, a colleague at GameAccount. FSB Tech is a new B2B software provider that are offering something interesting and a little different. After analysing the products that were currently available to users, they spotted an area that has to date not been exploited; the ability to bet on individual players performance.
I talked with Dave about FSB’s different products and how they can be integrated into operators sites. We also discussed the challenges of bringing a new product to the market and the current experience offered to users by online sportsbooks. FSB Tech has recently received funding from Mark Blandford, founder of Sportingbet and Andrew Black, co-founder of Betfair so it’s definitely a company to watch out for going forward.
- Episode title: Dave McDowell from FSB Tech on Performance Betting
- Episode number: 8
- Series: Innovations in eGaming
- Duration: 16 minutes
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Fredrik Osterberg from Evolution on Live Gaming
Podcast by Ronan Tighe
This week I’m joined by Fredrik Osterberg, Sales and Marketing Director, Evolution Gaming. Evolution has been at the forefront of the live gaming scene in Europe since launching their studio operations in Riga in 2006. Fredrick has been with Evolution since its launch, having previously founded Live-Gamble in 2001. He is vastly experienced in the live gaming space.
I talked to him about the recent growth in live gaming in Europe especially amongst high rollers. We also had an in depth discussion, about the innovations within the sector that will open up the product to mass market players who are more used to softer casino games, such as ‘Deal or No Deal’.
I think the trend towards live gaming is going to continue, especially if companies like Evolution are able to open up the space to mass market players will also ensuring that the games are scalable for the big operators.
- Episode title: Fredrik Osterberg from Evolution on Live Gaming
- Episode number: 7
- Series: Innovations in eGaming
- Duration: 15 minutes
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Alex Czajkowski from eGaming 2.0 on Buzzluck.com
Podcast by Ronan Tighe
Alex Czajkowski joins me this week to discuss his new start-up eGaming 2.0 and it’s first offering Buzzluck.com. With Buzzluck, Alex hopes to differentiate the brand by offering players an entertaining experience which involves (amongst other things) a live interactive show each Thursday, Friday and Saturday night.
In the podcast Alex talks about the need for gaming sites to entertain users, as operators are essentially competing against the likes of facebook and youtube for their time. The podcast finishes with Alex discussing the biggest innovations that he’s seen since starting out in the industry and the innovations we are likely to see in the future.
- Episode title: Alex Czajkowski from eGaming 2.0 on Buzzluck.com
- Episode number: 6
- Series: Innovations in eGaming
- Duration: 15 minutes
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